
Now is the time to re-imagine how your marketing can drive revenue while being more visible, impactful and relevant than ever before. The changing landscape of college athletics means the “same old, same old” way of doing things can no longer exist. This is your opportunity.
Front Porch Athletics will empower you to reach maximum potential, drive increased visibility, engage a a diverse set of audiences and allow you to generate increased revenue with a high ROI.
The Modern Marketing Mix Drives Revenue
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Digital advertising
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Content strategy
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Storytelling
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Streaming broadcasts
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Communications
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Social media
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Promotions
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Cause marketing
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Proper messaging

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Audit and evaluation of current external affairs activities
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SWOT analysis of the external affairs department
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Goal setting and strategic planning sessions
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Establishing proper success metrics
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Development of customized "surround sound" marketing campaign
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Implementation and integration
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Data analysis
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Staff development
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Status meetings
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Ongoing relationships with Athletic Director and senior leadership